Mailspect Web Services Enables Organizations to Integrate Unstructured Email Stream with Core Business Systems

Mailspect is pleased to announce the beta version of a universal web services connector for email, Mailspect Web Services.  This revolutionary technology solves a long-standing problem with email; core business systems are bypassed by regular email.   

Furthermore, email is stored in silos in workgroup collaboration, sales automation , and project management applications that don’t talk to each other.  These systems are not updated — automatically, system-to-system — with critical information embedded in the email stream.  As a result, end user waste time manually updating core business systems — up to 80 hours or 2 weeks per year — and email threads or logs in the systems are incomplete and out-of-date. For example:

• CRM applications are unaware of regular email and attachments sent outside of the system
• CRM applications are unaware of customer service emails related to sales opportunities
• Sales teams don’t populate CRM systems with email because this manual process is too time consuming
• Project management systems don’t have records of emails sent outside the platform between participants 
• Business systems are under-utilized, because people don’t trust that the information is complete and up-to-date
• Management doesn’t have a clear picture of the day-to-day business because systems are not updated with real-time email content

Mailspect Web Services solves these problems by integrating all email streams with web services applications like Salesforce.com, SugarCRM, Basecamp and others.  This web services connector works at the network or enterprise gateway level and does not require client software nor the unnecessary manual forwarding of email. 

For example, imagine the everyday occurrence where a customer emails an important technical question directly to someone in your company other than the account rep.   In today’s environment there would be no way for this email to be logged in Salesforce and essential information could be lost.  With Mailspect Web Services, the email can be transparently connected to the right Salesforce account, contact and opportunity and the sales team will be fully aware of potential issues with the deal.  Mailspect provides a vast array of content and identity selection criteria to sort the email stream so you can be assured that only the ‘relevant email’ is being entered into Salesforce. 

“We invented Mailspect Web Services because populating CRM systems is too cumbersome for most sales teams and I got tired of learning about issues after the fact.  I realized that most of the information was in the regular email stream that I had limited access to.  Now I can look into a CRM account, contact or opportunity and see an up-to-date list of all emails and attachments, whether the salesman wants me to or not,” explained Michael Katz, CEO, Mailspect Inc.

“Mailspect Web Services has applicability to a broad range of business applications, like Salesforce.com, Websphere, Sharepoint, Basecamp, SugarCRM and Google apps.  It works with virtually any application that has a robust and open API”, added Paul Sterne, Chief Marketing Officer, Mailspect Inc., “Mailspect Web Services is unique because the entire  email stream is being processed automatically at the network level, not a fragment of it manually at the individual desktop or application level.” 

“Integrating the data available in the email stream provides new value that before Mailspect Web Services wasn’t possible to realize.  As a development partner, we see tremendous opportunities for leveraging this data set and increasing the efficiency and effectiveness of our customers’ operations”, Hans Zaunere, Managing Member, New York PHP, LLC. 

Mailspect Web Services requires minimal development resources to implement.  It can be viewed as an ‘email middleware stack’ that has deep email processing and handling options so developers only have to create standard web services queries and response templates using standard HTTP, HTTPS, XML or JSON.   Mailspect Web Services works as well with Microsoft Exchange as it does with Linux-based mail gateways like Postfix.  

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About Mailspect, Inc.

Mailspect, Inc. (www.mailspect.com) is headquartered in New Rochelle, New York and sells indirectly through a worldwide network of distributors and resellers.  Mailspect has been processing email at the network level for six years.  Our products integrate regular email with core business applications like CRM and Project Management using web services, defend the email stream from spam, viruses and Internet attacks and archive email for regulatory compliance and legal discovery.  Mailspect currently is installed in client mail systems that process billions of emails per day.

 Contact Info:  Paul Sterne, Chief Marketing Officer, +1 (914) 473-6541 info@mailspect.com